Overview
Content strategy isn't a single prompt — it's a stack. This pack chains eight prompts from ICP and category intel to a published strategy doc.
Key takeaways
KEY TAKEAWAYS
- 01Chained prompts beat one mega-prompt every time.
- 02Strategy depth comes from inputs, not model size.
- 03The output is a doc your team will actually use.
The eight prompts in order
01 Category map · 02 ICP profile · 03 Buyer questions · 04 Competitive narrative · 05 Pillar selection · 06 Distribution model · 07 Editorial calendar shape · 08 Measurement plan.
How to run it
Run the chain in one sitting, then hand the output to a strategist for a 30-minute review. Treat the model as a tireless analyst, not the decision maker.
Prompt block
01 · CATEGORY MAPv2.1
SYSTEM: You are a B2B content strategist.
TASK: Given the company profile below, produce a category map: 5 buyer questions, 3 competing narratives, and the 1 narrative the company can credibly own.
COMPANY:
<paste profile>
OUTPUT FORMAT:
- Buyer questions (5)
- Competing narratives (3)
- Ownable narrative (1, with 2-sentence justification)What's next
Hand the output to the Prompt Stack for SEO Landing Pages to start shipping pages against the strategy.