CAT-04 · CATEGORY
Lead Magnets & Free Tools.
Lead magnets that actually convert: ebooks, calculators, scorecards, audits, resource hubs, and free tools designed as the top of a real organic growth system.
PILLAR // INDEX MAP
- Resources
- 5
- Series
- 2
- Content types
- 3
- Featured
- 1
FORMATS // ACTIVE
- Framework02
- Playbook02
- Article01
TAGS //
Lead MagnetsFree ToolsWebsiteDecision SystemsIdeasAuditsALL RESOURCES // 05
Every lead magnets & free tools system.
What Lead Magnet Should We Build?
A decision tree across audience awareness, sales motion, and existing assets that outputs one of seven proven magnet formats.
20 Free Tool Ideas For B2B Service Businesses
Twenty practical free-tool concepts B2B service businesses can ship — sorted by build effort and lead quality.
How To Build A Free Audit Tool Without AI Costs
Design patterns for shipping a useful free audit tool that doesn't burn a six-figure inference bill at scale.
How To Turn A Checklist Into A Lead Generation Funnel
Turn a one-page checklist into a multi-touch lead generation funnel that captures, qualifies, and routes — without feeling spammy.
RELATED SERIES // 02
Series that build on this pillar.
SER-04 · SERIES
Free Growth Assets
Templates, checklists, calculators, and tools you can take, customize, and ship this week.
- The GEO visibility checklist
- Landing page conversion audit template
- LinkedIn content engine starter pack
SER-02 · SERIES
Founder Growth OS
Strategic decision systems for founders and heads of marketing who need to bet right, not bet everywhere.
- When does SEO actually pay back for an early-stage company
- Should the founder post on LinkedIn — and what cadence
- In-house, fractional, or agency: a stage-based decision
WORK · 01
Need a lead magnet that actually converts?
From audit tools and scorecards to checklists and calculators — MAGE AI designs and ships lead magnet systems built around your real ICP.